I was a writer when I began college, studying journalism so that I could turn writing into a career. The requirements for a major included classes one would expect - news writing and reporting, media law and ethics, etc, but one requirement seemed out of place to me until I actually took the course - Design. I obviously knew everything written for a publication has to have photos and graphics added and has to be designed onto a page, but I had assumed that was something unrelated to the role...Read more
Time management, multitasking, and organization
There are three key elements in my professional life that I credit for my continued success as a marketer and content creator. Not only do they help me do my job well, but they enhance my value when working with a team. This may sound like common sense, but you’d be surprised how hard these skills can be for some to master. To help out, I’m offering some advice on what works for me to be successful with time management, multitasking, and staying organized.
I figured most of this out while...Read more
Budgeting for all phases of work
The answer to this honestly varies week-by-week. The hardest part about being a freelancer is ensuring work continues to flow in, so that you’re never really without anything to do. Sure, the volume of work will be different each week, so will the deadlines associated with each project. I just had less than a week to complete a 6,500 word project that I was working on until the very last minute, while another project I have for 2,200 words isn’t due for a month. Because of all these...Read more
Going from working at home to freelancing
You may not think there’s any difference between simply working from home and having a freelance career, but having now done both, I can say there are fewer similarities than I expected.
Firstly, I want to dispel the belief that working out of the home, regardless of what you do, means you approach work in a super-casual way, like in your pajamas. (While some people might do this, I never have.) Working from home is a more casual situation, but one doesn’t necessarily check out from...Read more
Or why I finally dyed my hair purple
More than once in my career, I’ve heard the advice to dress for the job you want, not the job you have. This somewhat confusing statement had me in business-appropriate attire the majority of my professional life. Even when I began working from home, I still made sure the part of me that would show up on video conferences looked just as put together as the rest of me would have if I was actually in the office.
With this statement mulling around in my head, imagine my confusion when I...Read more