2 posts tagged with "higher_education"

The marketing career of a journalism student

June 14, 2017

When I graduated from college with my B.S. in Journalism in hand I was certain of one thing, I didn’t want to be a reporter. I wanted a job where I could use the writing skills I’d spent four years diligently developing, but the grueling hours for low pay that a reporter suffers did not appeal to a college grad with student loans and rent to pay each month.

The opportunity to apply for a marketing assistant job came my way about eight months after I graduated. By then I had already managed...

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Writing what you know

December 14, 2017

Before I took the leap to become a freelancer, I spent 15 years in the same industry, at the same company, working in various marketing roles in higher education publishing. I spent my career not only marketing educational textbooks and online resources, but working directly with college professors. I attended workshops and conferences that focused on issues influencing trends in higher education, eventually managing online communities comprised of a combination of all these areas. Without...

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